Nollywood producer and director, Biodun Stephen, has raised serious concerns about the behaviour of young Nigerians on social media, particularly those who create sexually explicit content under the guise of “catching cruise.”
The respected filmmaker took to social media to express her disappointment after watching a disturbing video featuring three young Nigerian women excitedly discussing intimate matters, including who among them would “give the best blowjob,” who would get pregnant, who would have an abortion, and who would participate in a threesome.
“The Internet Never Forgets”
According to Biodun Stephen, what troubled her most was how enthusiastically the ladies answered these questions, only to dismiss their actions at the end of the video with the now-popular phrase “na cruise o” — implying they were merely joking to entertain their followers.
Visibly irritated, the movie producer didn’t mince words in her response:
“Shut up! What is ‘na cruise’? You are doing it for clout, for views, for likes? You are embarrassing your ancestry and damaging your future because the internet never forgets.”
A Mother’s Concern
Speaking from the perspective of a concerned parent, Biodun revealed that she has daughters of her own and has shown them such videos as cautionary examples.
“I have daughters and I have sent them the videos, and every day I beg them that for no reason should you embarrass me like this,” she stated.
Where Did Our Shame Go?
In what many are calling a wake-up call to this generation, the filmmaker made an emotional plea for the return of values:
“Shame, we need you back because it has deserted us. On behalf of the people, we are sorry Shame, we need you back! Humanity needs you because we seem not to have it anymore.”
The “Cruise” Culture Debate
Biodun Stephen’s comments have sparked fresh conversations about the “cruise culture” prevalent among Nigerian GenZs on social media platforms like TikTok, Instagram, and Twitter (X).
While some young people argue that they’re simply having harmless fun and creating relatable content, critics like Biodun warn about the long-term consequences of such behaviour. In an age where everything posted online becomes a permanent digital footprint, what seems like innocent banter today could haunt young people tomorrow — affecting job prospects, relationships, and personal reputation.
Digital Footprints and Future Consequences
The movie producer’s warning about the permanence of internet content is particularly relevant in today’s digital age. Employers, business partners, and even potential spouses increasingly conduct online background checks. Content created “for cruise” at 20 could become a serious liability at 30.
As the debate continues, one thing remains clear: the line between entertainment and self-degradation on social media is becoming increasingly blurred, and prominent voices like Biodun Stephen are calling for young Nigerians to exercise more caution and dignity in their online presence.
What are your thoughts on this issue? Is “catching cruise” harmless fun, or are we truly losing our sense of shame as a society?
Watch the full video of Biodun Stephen’s comments on Instagram via Lindaikejiblog’s official page.
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